Apple's Alt Casts: A Gimmick or a Genuine Opportunity? The latest move by Apple to promote its live sports offerings is an intriguing one – but will it pay off for both parties involved?
A new deal with Yahoo Sports aims to provide free alternate broadcasts of select MLB and MLS games, but there's a catch: only the first two innings of these baseball games will be streamed.
At face value, this partnership seems like a smart move by Apple.